Our Philosophy

6 Core Drivers
TRANSFORMATIVE

TRANSFORMATIVE

TECHNOLOGY

We Build with Transformative Technology at Our Core.
We are engineering future-ready systems that harness the power of AI, blockchain, and mobile-first technologies to radically simplify indirect procurement, logistics, and cross-border payments. By transforming complex, manual processes into intuitive, digital workflows, we help businesses operate more efficiently, transparently, and competitively in global markets while assisting our partners in their digitisation journey.
EMPOWERED

EMPOWERED

PEOPLE

We Empower People to Thrive, Lead, and Belong
Our team culture is built on fairness, inclusion, and growth. We are committed to creating meaningful career pathways through equitable pay structures, diverse hiring practices, and flexible work opportunities. By unlocking the full potential of our people, we foster a compassionate and high-performing environment where innovation is driven by empathy.
POSITIVE

POSITIVE

IMPACT

We Drive Positive Impact Across the Trade Ecosystem
Our platform is designed to reduce waste, improve sourcing visibility, and support responsible procurement and trading decisions. We help businesses align with global ESG standards while unlocking new value in their supply chains. With every feature we build, our goal is to contribute to a cleaner, fairer, and more transparent ecosystem.
PURPOSEFUL

PURPOSEFUL

GROWTH

We Scale with Purpose and Profitable Growth in Mind
We are building a business that is designed to grow sustainably, responsibly, and with investor confidence. Our roadmap is geared toward reaching unicorn status within five years, while delivering high-value services to our customers and partners. We scale with care, ensuring growth aligns with our values, impact goals, and long-term vision.
SUCCESS

SUCCESS

PARTNERSHIPS

We Build Success Through Collaborative Partnerships
We believe that innovation is amplified through partnership. Whether it’s with suppliers, customers, early adopters, or ecosystem allies, wee work shoulder-to-shoulder to build solutions that work in the real world. Our technology and processes are designed for openness, adaptability, and long-term mutual value, powered by human-centred design.
MEANINGFUL

MEANINGFUL

CONTRIBUTIONS

We Create Meaningful Contribution Beyond Profit
We measure our success not only in numbers, but in impact. From championing diversity in tech to nurturing grassroots entrepreneurship and advocating for ethical supply chains, we are driven by purpose. We believe in building tools that serve both business goals and societal good, and this way empowering better outcomes for underserved communities.

Our Mission

Our Mission

​​We want to balance technology with improving human experience to release expertise – so what now takes months will take minutes - paving the way for strategic sourcing to be a standard. We can deliver a better quality of productivity, decision-making, and value creation.

Our Mission
Our Vision

Our Vision

Our Vision

We believe in a future where trade is transparent, inclusive, and efficient. Our mission is to build transformative supply chain infrastructure that improves the wellbeing of the entire international trade ecosystem. By levelling the playing field, we aim to empower businesses of all sizes, particularly SMEs and those in developing markets, with tools for impactful complexity management, sustainable growth, and measurable outcomes.

Founding Team

Muna Khogali

Muna Khogali

CEO
Europe, Middle East, Africa - UK
Syed Moiz Ali

Syed Moiz Ali

CTO, Product & Tech
Europe, Middle East, Africa – UAE, Pakistan
AYA HASSOUN

AYA HASSOUN

PRODUCT & CREATIVE DIRECTOR
Europe, Middle East, Africa - Lebanon
ABRAHAM MUTHOGO KAMAU

ABRAHAM MUTHOGO KAMAU

CIO, GROWTH
Europe, Africa - Kenya
Derek Kigen

Derek Kigen

Director of Operations
Africa
AHMED ADNAN

AHMED ADNAN

CFO, FINANCE
Europe, Middle East, Africa - Egypt
Ziyad Sharif

Ziyad Sharif

Tech Advisor
Global

Re-Imagining International Trade through Indirect Procurment

Quote
“Covid-19 has lifted the lid on the vulnerability of supply chains and exposed the lack of transparency and confusion across indirect procurement of mission-critical categories. We have an opportunity to reduce this waste – of time, materials and cost – by seamlessly digitising this process, removing legacy roadblocks and creating instant value."
Re-Imagining International Trade through Indirect Procurment
Indirect procurement represents a huge, but often overlooked, portion of global supply chain activity. When managed inefficiently, it leads to wasted time, opaque supply chains, and unnecessary environmental and compliance risks. Trade Marketplaces aims to change that by delivering a platform that’s efficient, equitable, and built to scale.

For suppliers, buyers, and communities that means fairer access, lower barriers, and a future where trade is smarter, faster, and more sustainable.

Why Choose Us

Simple & Easy

Simple & Easy

Complex indirect procurement shouldn’t be complicated. We turn complexity into clarity.

Time & Cost-Effective

Time & Cost-Effective

We design for efficiency, so that what takes months today will take minutes tomorrow. We believe that yime saved is value gained for individuals, teams, and the broader economy.

Sustainable and Inclusive

Sustainable and Inclusive

We build systems that respect people, data, and the planet. We believe every supplier, no matter how small or where they are, deserves access to global markets.

Innovative

Innovative

Tech should serve people, not confuse them.

Our Partners & Supporters

Interested in becoming a partner?...

Join us in building the future of responsible trade. Invest in a platform where innovation meets purpose, and people drive progress.

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